Paramount is riding incredibly high after their 2022 box office grosses rose past $1 billion for the first time in over a decade and kept its momentum going at CinemaCon with plenty of exciting announcements and sneak peeks.
But before all of that, Chris Aronson showed up to give a little spoonful of tough love.
In his time as head of domestic distribution at 20th Century Fox and now at Paramount, Aronson has been known at CinemaCon both for his humorous entrances at studio presentations and his very candid takes on the movie theater business. This year saw more of both as Aronson emerged from a sewer manhole with some pizza to promote “Teenage Mutant Ninja Turtles: Mutant Mayhem,” prompting the film’s writer-producer Seth Rogen to joke that it was “quite appropriate” to see a Hollywood exec doing that.